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Tag: Generative Engine Optimization (GEO)

Generative engine optimization (GEO) is the discipline of optimizing content so that AI-powered answer engines (ChatGPT, Google AI Overviews, Perplexity, Claude, Microsoft Copilot, Gemini) cite, reference, and recommend it. Coverage includes the technical practices (AI crawler access, Schema.org markup), structural practices (answer-first content), authority signals, and measurement methods that determine AI-search visibility in 2026 and beyond.

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