Adam V.

Adams V.

Brand Color

Choosing The Right Colors For Your Brand

Color is an incredibly powerful element. It can evoke emotion, influence attention, and even affect the way people perceive your brand. If you want to create a memorable impression with your audience, choosing the right brand color has a big impact...

What is Website Accessibility

What is Website Accessibility?

Website accessibility is the practice of making a website, so everyone is able to access it, regardless of their abilities successfully. Accessibility is an important topic for designers and developers alike. It’s a way to make your site as...

What is a Content Management System (CMS)

What is a Content Management System (CMS)?

What is a content management system? A content management system (CMS) is a type of website software that enables you to manage your site’s content. That content can come in the form of blog posts, images, videos, and more. The term...

Digital Matters Marketing Automation

The Beginners Guide to Marketing Automation

What is Marketing Automation Marketing automation is a blanket term used to describe the software and tools you can use to automate marketing tasks. Marketing automation is a piece of software that makes it possible for your sales and marketing...

Writing Content for the Web

Writing Content for the Web

Anybody can write for the web; after all, it’s just text. Wrong. Producing high-quality content that appeals to your target market (and search engines) is not an easy task. When it comes to writing, most people overestimate what they can do in...


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